Marketing Manager

New York, NY
Full Time
Mid Level

At Doing Things, our process is unique, but our purpose is clear. We connect consumers across the world through humor and happiness. Doing Things is responsible for the funniest, most shareable, and culturally relevant memes and video content on the Internet. The company is making ordinary life relatable, humorous and entertaining through a portfolio that includes some of the most popular brands built on Instagram, including Middle Class Fancy, Shithead Steve, Overheard, Recess Therapy, Bob Does Sports and Animals Doing Things, among others. Through its IP, Doing Things fuels consumer products, branded content, video licensing, publishing and original entertainment across digital and linear TV.

Founded in 2017, Doing Things touts more than 35+ unique brands and delivers more than 100 pieces of original and curated content daily to an audience of more than 80 million followers across Instagram, Facebook, TikTok, YouTube and Snap. This includes the company’s fast-growing direct-to-consumer products business, featuring comedic apparel and accessories based on what’s trending, as well as our Breezy golf apparel line.

Today, Doing Things is looking to expand its team as we extend our reach to bring smiles to millions of new community members across the globe.

Job Description
We are seeking a proactive, creative, highly strategic Marketing Manager to join the Integrated Marketing team within the Brand Partnerships organization. In this role, you will help shape the storytelling, positioning, and strategic narrative behind Doing Things’ go-to-market materials, editorial tentpoles, and brand partnership proposals, creating programming and marketing materials while ideating new initiatives designed to drive revenue for DT. You will lead in building tools and resources for the entire BP organization to increase efficiency in our sales process – enabling brands to better connect with our audiences in new, innovative ways.

This role requires a balance of strategic thinking, creative articulation, cross-functional coordination, deck-building excellence, and an expert understanding of social media culture, creator trends, platform behaviors, and the Doing Things editorial voice. You will help elevate the quality, clarity, and cohesion of our sales and client-facing materials, ensuring Doing Things shows up with consistency and authority in every pitch. You have excellent presentation skills & effectively communicate creative and strategic ideas with ease, tailored to unique audiences.

This is a hybrid role prioritizing candidates in the New York City area.

Responsibilities:

Strategic Pitch Development & Proposal Support

  • Leading the charge/ownership of crafting innovative, strategic storytelling
  • Interpret client goals and translate them into clear, compelling, insight-backed pitch strategies
  • Build slides that articulate the strategy, rationale, and creative POV behind Doing Things’ proposed solution
  • Support in the creation of overall GTM materials, one-sheets, offering guides, and tentpole decks
  • Help develop and update the Doing Things pitch library, including IP one-sheets, case studies, show descriptions, content examples, and vertical/category POV decks
  • Build materials for key editorial and cultural tentpoles in partnership with Editorial Pods (Overheard, ShitheadSteve, MCF, Bob Does Sports, Breezy, etc.)
  • Distill platform trends, cultural behaviors, and creator formats into digestible POVs for the sales team
  • Help refine brand messaging and narrative structure for pitches and marketing materials
  • Uphold Doing Things’ voice across all Integrated Marketing outputs
Cross-Functional Collaboration
  • Serve as a liaison between Sales, Creative, Editorial, Strategy, and Production to ensure all pitch materials reflect Doing Things’ voice, tone, and capabilities
  • Work closely with the Director of Integrated Marketing to align on priorities, resource planning, and strategic vision
  • Partner with Creative Teams to translate brainstorm outcomes into cohesive marketing narratives
Project & Workflow Management
  • Support the Director of Integrated Marketing in managing proposal timelines, ensuring all internal stakeholders (Creative, Strategy, Sales) remain aligned and deliverables stay on track
  • Help coordinate internal kickoffs and creative syncs for large proposals
  • Maintain awareness of all live RFPs, assignments, and progress across the pre-sale pipeline
Trend, Culture & Platform Fluency
  • Maintain a strong understanding of social media trends, cultural conversations, internet humor, and platform behaviors (TikTok, IG, YouTube, etc.)
  • Identify relevant content formats, creator trends, and cultural insights that elevate pitch quality
  • Track industry movements (competitors, media innovation, branded content trends, platform updates)
Internal Education & Enablement
  1. Contribute to internal resources that enhance the team’s pitching, storytelling, and strategic consistence

Qualifications

  • 4–6+ years experience in integrated marketing, branded content, pre-sale strategy, or creative strategy at a media company, agency, publisher, or creator-first brand
  • Strong understanding of social platforms (Instagram, TikTok, YouTube, Snapchat), internet culture, creator ecosystems, and meme-driven storytelling
  • Exceptional slide-building skills; ability to turn loose ideas into visually compelling, strategically sound decks
  • Excellent writing, storytelling, presentation, and communication abilities
  • Highly organized with the ability to manage multiple projects and deadlines simultaneously
  • Comfortable collaborating cross-functionally with Sales, Creative, Editorial, Production, Ops, and Data teams
  • A positive, proactive mindset and ability to work in a fast-paced, quick-turn environment
  • Strong attention to detail, with a high bar for clarity and craft
  • Ability to multi-task and juggle multiple projects at the same time
  • A passion for content, culture, and the internet — and a strong point of view on what resonates

What We Offer

At Doing Things, you make an immediate impact. Doing Things is a start-up made up of smart, talented and driven people looking for other potential team members with the same attitude of innovation and excellence. We offer incredible opportunities to learn and work on projects that are at the forefront of the internet media landscape and are transforming digital advertising. We offer competitive compensation that includes cutting edge work and the opportunity to join a rapidly growing startup with a proven product. 

The base salary for this position at the time of posting will range from $90,000 to $110,000 USD. Individual compensation varies based on job related factors, including business needs, experience, level of responsibility, and qualifications.

EOE

At Doing Things, we don’t just accept differences - we celebrate them, we support them, and we thrive on them for the benefit of our employees, our brands and our community. Doing Things is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.

Disclaimer 

Doing Things does not interview candidates via email and job offers are only extended after a thorough interview process involving phone and/or video interviews. If you receive a suspicious email regarding a position with Doing Things and/or a job offer, please do not respond. Forward that email to [email protected].

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